Pocket Risk Blog

Helping Financial Advisors Know Their Clients – Risk Profiling, Client Psychology, Behavioral Finance, Compliance

You can be a great financial advisor, but if your marketing is not working, your practice will not grow. A recent discussion on r/CFP captured this perfectly when one advisor said, “Marketing seems to be the biggest challenge.” It is not that advisors lack the...

A recent survey revealed something striking: more than half of Americans feel “financially frozen.” They want to plan, but they feel overwhelmed, unsure of where to begin, and stuck in place. Even people who know they need to act often hesitate because the choices feel...